How does your packaging affect consumers' propensity to purchase? What changes to the packaging design could increase sales? We also have our in-house design experts design completely new packaging based on neuroscientific principles and rigorous testing
How enticing is the packaging that you employ?
Consumers assess the attractiveness of your item by reacting rapidly and intuitively on an emotional level without giving it any conscious thought. These subconscious responses dictate what customers do; they either buy your products or those of your competitor. Using eye tracking, EEG, and a visual search challenge, NeuroPackaging evaluates objects that are visually striking. This shows whether your packaging stands out from that of your competitors and whether it attracts buyers. Unknowingly, buyers assess the allure of your package through rapid, pre-programmed, deep emotions. These careless responses determine whether customers will buy your product or that of your competitor.
EEG, eye tracking, and a visual search challenge are used by NeuroPackaging to evaluate components that stand out. This demonstrates whether your packaging differentiates itself from that of your competitors and whether it also catches the attention of buyers. arises as a result of NeuroPackaging, which provides you with objective experiences into packaging design elements that result in better deals and methods for modifying your current packaging.
